Not just sweets. A new standard of purity.
Tired of adulteration in Indian sweets, Mishthanam was built for families who want mithai they can trust at home and gift without hesitation.
Built on purity. Perfected for taste.
Too many sweet boxes hide the details that truly matter: the quality of ghee, the purity of khoya, the level of sweetness, the colours used, and the freshness of every bite. We started Mishthanam to bring back Indian sweets the way they should be: pure, authentic, and unforgettable in taste. No adulteration. No shortcuts. No compromise. Just honest sweets crafted with ingredients you can trust and flavours you will come back for.
Pure Ingredients
Authentic mithai taste starts with pure ingredients, not artificial help.
Small Batches
Prepared in tighter runs for better freshness and quality control.
50–60%
Less sweet for a cleaner, more refined finish.
Delivered Direct
Ordered on our website and delivered direct to home.
What we leave out matters too
Purity is not only about what we use. It is also about the shortcuts we refuse.
No Chemical Whiteners
Unlike many mass brands, we do not brighten sweets with artificial whiteners.
No Synthetic Colours
Colour should come from ingredients, not lab-made shortcuts. We use only natural, flower-based colours.
No Bulk Standard Khoya
Khoya quality shapes trust, so we check it closely in-house.
No Extra Sweetness To Reduce Costs
We keep sweetness balanced for taste, not exaggerated to cut costs or mask shortcuts.
No Unnecessary Additives
Only what is necessary for the purest, tastiest indulgence. No filler ingredients, no needless additives.
Built to earn trust, not attention
We are not trying to be the biggest mithai brand. We are building the one families trust first.
In-House Lab-Tested Khoya
Because milk sweets are only as trustworthy as the khoya inside.
Ghee Verified Through 48 Quality Checks
Every batch of ghee is verified through 48 quality checks.
Pure Silver Varq Only
Only genuine food-grade silver varq when the sweet calls for it.
Fresh Small-Batch Preparation
Tighter runs help us protect freshness, taste, and consistency.
Meet The Founders
Built by a founding team that brings together an IITian, a CA, sourcing insight, and hands-on operational focus.
CA Monish Malhotra
Advisory Co-Founder
A Chartered Accountant and entrepreneur focused on financial discipline, compliance, and long-term trust.
Vivek Chahar
Co-Founder
An IIT Guwahati alumnus and software engineer bringing product thinking, traceability, and a cleaner mithai vision.
Srishty Malhotra
Co-Founder
A CA Final student overseeing sourcing, finish, and day-to-day consistency across the range.
Sarthak Malhotra
Co-Founder
The operations and customer experience lead making sure the promise of purity holds through every order.
Choose mithai you can trust
For family tables, thoughtful gifting, and big occasions alike.
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